Meet the blockheads: a rare glimpse inside Minecraft's HQ

1. According to the writer, why might autistic children such as his son, be attracted to Minecraft?

His child was obsessed with Minecraft he started doing all kinds of things such as chopping trees,         building houses and etc. The author says that for the first time in his life he hears his son speaking when he is describing what he is doing while playing the game. The game has had a specific value for autistic children who respond to its simplest visuals, open design, and logical, interlocking system.

2.  Which features are included in the education version of Minecraft and how useful do you think they might be as an educational tool?
The company released an educational version of the game which allows teachers to set up classroom servers where students build scale models of their own towns; learn about geography, agriculture, architecture, and physics.

 3.  Why, does Bergensten suggest, have copycat versions of Minecraft been less successful?
       Copy cat versions usually have ''better'' graphics and some other modification's, which usually would         mean a good thing. However minecraft's charm is in its simplistic graphics that make the gameplay so much more interesting.

4.    It is the community that creates all the different mods of the game, in other words the community that add even more diversity to the game itself. Basically you can create a themed world, for instance a Star Wars or Middle-Earth type of place. Other players can download them and essentially access them.

5.      Bergensten notes that the sense of ownership is essential due to the fact that, players feel as if the game is theirs. They make up their own rules, their own structures  and how to interact with others.

6.       They've expanded the minecraft theme into merchandise, such as helmets, toys, shirts etc.

Pick a franchise: Transformers, X men, Despicable Me

Transformers the last knight

Put together a collection of licensed products

Find out about brand partnerships (any marketing synergies?)

transforrmers partenred with the different car companies such as: camaro, lamborghini, mustang, ferrari 458, mercedes, audi and ,mamy more.

Research the making of It

It

1.       Which production companies put it together (and what else have they produced?)

·         New Line Cinema – 2013 The conjuring, 2017 Annabelle Creation, 2016 The conjuring 2

·         Ratpac-Dune Entertainment

·         Vertigo Entertainment

·         Lin Pictures

·         KatzSmith Productions

2.       Who directed it and what else have they directed?

                Andy Muschietti, he also directed Mama in 2013 and will direct It: Chapter two

3.       How much did it cost to make – and what might have been spent on?

Budget was $35 million – used for props and settings, the actors, clothing, cameraman, editing, background music.

4.       Which studio distributed it – and how much did it make at the box office?

Warner Bros.Pictures and the box office made $700.4 million 

gta 5 case study

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The Guardian: Left wing
Daily Mail: Right wing

This is left wing article because it supports Equality and Freedom; letting women into football games.

Newspaper and online comparison days

Spec says - Study the Mail Online and The Guardian websites. Study other broadsheets/tabloids and their websites. Key pages from each newspaper’s website, including the homepage and at least two other pages which help illustrate the scope, scale and content and appeal of each website. Social and participatory media - Twitter, Facebook and Instagram feeds linked to from the main Mail Online and The Guardian websites. A consideration of how active each newspaper’s social and participatory media feeds are, including which articles are featured and which generate the most audience participation. NB: All set products selected for study in this section must be from the September onwards

 

What to look for	Voiceover notes
What are the advantages of online newspaper sites? After you’ve filmed the newspaper add the following examples to your screencast recording. •      They are immediate and up to date. When something happens, users can access the news and get regular updates •      They offer more immediate interactive opportunities, for example there is access to audio-visual clips and opportunities to blog or email opinions (PARTICIPATORY MEDIA) The Daily Mail which has a high percentage of female readers, has had particular success with its online version of Femail with its diet of fashion and gossip. •      Apps for several newspapers are available for mobile phones and tablets •      There is an archive facility so that users can access back issues or features
MEDIA LANGUAGE AND REPRESENTATION
Pick at least two top articles from the Mail and the Guardian Then look at their online presence.   ONLINE Look at each chosen website article and the associated social and participatory media feeds should link to the themes or issues represented in the front covers chosen. How does media language and representation in those feeds position the audience and engage participation?	You may have to access the FB and Instagram feeds on your phone. ·         The newspapers are not that long and detailed; on Instagram there are pictures and there are few descriptions about what the picture is about, because Instagram does not allow you to put a long video so they reduce the news and put a picture to go with it ·         Whereas on snapchat the news are treated like a presentation there’s a preview and if u slide up it reveals the whole story, if you right or left threes more news.
Find the social media related to the articles. (For example, if a Guardian front cover lead article is a ‘Brexit’ related story then learners should study the associated Guardian Online article and Twitter, Facebook and Instagram feeds for this story). SOCIAL AND PARTICIPATORY MEDIA What are the associated Twitter, Facebook and Instagram feeds for the online articles from the Mail Online website and The Guardian websites? How is media language and representation in those feeds positioning the audience and engaging in participation.
MEDIA INDUSTRIES AND MEDIA AUDIENCES
How can audiences be reached through different media technologies and platforms?	I think audiences nowadays are mostly reached by social media; Facebook, Instagram, Snapchat and mostly Twitter. People create accounts and pages where they post news and people add or follow them on social media, when they see the posts and news they share it which means other people will see it and they share it too and so other people do and the news get thousands or even millions of views and it goes across the world letting other social media users know.
What is the content and appeal of each of the set products and how is this used to target, reach and address different audiences?	Different products are for different target audiences, this means not every product is advertised in TVs, because nowadays teenagers are not used to watching TV programmes or other channels but they mostly use social media. This means that these types of target audience can be reached by social media; Shopable tags, this is when a celebrity or a model wears clothes and tags the brand name or where they got it from and the users can click that, and it will directly take them to the website. Another way is pop up ads, when we stream music or watch football matches, adverts about clothes, phones, headphones and many others adverts pop up.
What do you think the effects are of newspapers becoming more digital and less print? In your opinion how do they differ when it comes to telling us the news?	In my opinion think there is more people who read the news online than people who buys and reads print newspapers. This is because online news is much easier to write, put pictures, they don’t have to waste ink and paper to print them out but most importantly they can be updated anytime and anywhere. In my opinion, I have not read a full printed newspaper but just have skipped pages and looked at images and I am not really sure if they differ when it comes to telling us the news.

Teen movies:


 Iconography:
Colourful and bright settings, based in high school or college, house party, corridors and lockers, different character types, annoying teachers,


Structure:
A rite of passage narrative: moving from one social identity to another (child to adult)
Could manifest in: change




Theme:
General themes:


The need to belong to a group
The importance of popularity


Genre stages:


1st stage - The Primitive, the formative stage in which the genre's characteristics are first established.
2nd stage - the classical, the genre at its peak, with generic qualities refined.
3rd stage - the Revisionist, which scrutinizes and re-evaluates, often in a critical way, the conventions that typify the genre.
4th stage - the Parodic, in which the genre is satirized in a consciously self-reflexive, tongue-in-cheek manner.

film industry

GENRE


Iconography - things we can see, largely mise en scene, uses of editing and uses of scenereography 
Structure - the way the story is put and the way the story is said.
Themes - messages and values.

Iconography 
Make a list of all the iconography you associate with the following genres:

a)  Sci Fi - Technology, Future, things we don't have in present, time travel
b)  Vampire Horror - abandoned houses, dark settings, blood, vampires, victims
c)  The Western - desert, indians, cowboys, guns, violence

Structure
What structures do you associate with the following genres:

a) Sci Fi - Going to discover a new place or new things, the clash of civilization (alien come to invade and they start a war)

b) Vampire Horror - Castle or gothic settings, starts off with thunder and lighting and the vampire is shown, he dies at the end.

c) The western - everything is calm and relaxed and a strange coming to that place, a conflict takes place between the stranger and the people from the place or with the sheriff and a chaos starts.



Themes
What themes do you associate with the following genres :

a) Sci Fi -

b) Vampire Horror - Not good being seduced in a horror film

c) The Western - Focusing Patriarchy how women are not doing anything but just cooking and being a housewife in the background